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Sell Your Home For Top Dollar With These Tips.

Sell your home successfully with these sales strategies from The Biszantz Connection.

Selling your home for top dollar

Strategies for selling your home for top dollar.

Selling your home for top dollar is a reality when you utilize the following tips before your home goes “live” on the internet for sale.  When I meet potential sellers I share these sales tips and others from my extensive experience representing people on the buy and sell side.

The Biszantz Connection has an extroadinarially high sales price to list price ratio by following these as well as other sales strategies.

The key is to present “a quality product” to the public that is indisputable in price and terms of the sale.

  • Have a licensed home inspector do a thorough inspection of the condition of your home before listing it for sale.
    • I always encourage my clients get a full report of the condition of the home from a professional source. It gives us the option to fix, replace any faulty items in the home to avoid it being a point of negotiation in an attempt to lower the purchase price in escrow. Who wants to find out that the upstairs guest bathroom leaks  into the kitchen ceiling?  Don’t be caught during the escrow and find yourself giving money back. Let the buyers home inspector struggle to find anything wrong with your home!
  • Get a termite clearance before listing your home for sale.
    •  To be able to offer a full termite clearance as a seller is a win/win for you. A buyer often is satisfied with your clearance and will not hire another termite company for their own inspection. Chances are you are going to have to get a termite clearance for any escrow involving a lender so you might as well have the termite company of your choice. If not, you may be left with no choice other than to use the buyers requested termite company….and they will not be working for you.
  • Excel in front curb appeal!
    • I cannot tell you how many times I have accompanied buyers into a home and when we pull up to the home, their mindset changes to….PASS in a milli-second. Once that happens, it is extremely hard to change their impression…no matter what is inside. Landscaping,  new paint is clearly worth a couple thousand dollars when you might be negotiating a difference between $50,000-$100,000 in purchase price.  How your home is presented reflects directly on the owner, their financial situation, need to sell, accurate or perceived. Bottom line, don’t appear to be desperate for a buyer. Bottom feeders come out at that point!

      Sales Strategies For Selling Your Home For Top Dollar

      Sales Strategies For Selling Your Home For Top Dollar

  • Do not ever settle for less than professional photographs of your home.
    • Presentation is everything when positioning a home for sale. Whether it is a $100,000 mobile home or a $20,000,000 estate on the sand makes absolutely no difference. For the price of a nice dinner, you can have beautiful photographs. When I look at home on the internet to show my buyers, I often pass at showing homes with amateur photographs for so many reasons. If it is presented this poorly to  thousands  on the internet…what is it going to look like in person?

Would you like more strategies on how to sell your home for a higher purchase price? It would be my pleasure to meet with you and create that winning strategy to get you top dollar at amazing speed on the sale of your home.

Happy Selling!

Shannon Biszantz

at The Biszantz Connection

619-417-4655 or

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Tips to Maximize Their Home Benefits before the end of 2013.


 Strategic moves you can make before year end to maximize their homeowner tax benefits for 2013.

With just three weeks left until 2014 and the holidays upon us, it’s a busy time of year. But there are a few things last-minute things homeowners should be sure to squeeze in to maximize their homeowner tax benefits for 2013.

FORBES spoke with two CPA tax experts, Michael M. Eisenberg, a CPA financial advisor at Eisenberg Financial Advisors in Los Angeles, and Jordan Amin, of EisnerAmper LLP in Iselin, New Jersey, who gave us the following tips:

      Pre-pay your property taxes
In California, where property taxes are due twice a year, it may make sense to pre-pay next year’s first installment. This is especially the case for people who expect their income to go down next year. “Check with your CPA about what the rules are in your state,” Eisenberg advises.

 Accelerate mortgage payments
For similar reasons, people expecting their incomes to go up may want to push their January mortgage payment into December. “If you’re going to make that payment in the next 30 to 90 days anyway, it’s almost silly not to accelerate and get the deduction,” says Amin. “Especially if your income is going to change.”

 Make energy efficiency improvements
The IRS tax credit for making improvements to a home for energy efficiency–insulation, air conditioning or heating units, windows, among other items–they can qualify for a tax credit of 10% of the cost, up to a lifetime maximum of $500. Note that this is not a deduction, but a credit–a straight subtraction from taxes owed. “This thing may be expiring at the end of the year,” Eisenberg says. So do those energy efficiency projects now.

Finalize your foreclosure sale
Before the financial crisis, people who lost their homes to foreclosure and had the remainder of the balance on their mortgages forgiven had to report that cancelled debt as income and pay taxes on it. But in the midst of the recession, with people losing houses left and right, Congress had a heart and stopped taxing the first $2 million in forgiveness of mortgage debt. Well, that nice perk is coming to an end at the end of the month. So if you have a home in the midst of a short sale or foreclosure proceeding, put the pressure on everyone involved to get the deal done before the year is over.

“This is so important that people know,” Eisenberg says. “If they have $500,000 or $600,000 or $700,000 in debt cancelled,” on a sale that closes after the end of a year, “then not only have they lost their house, they’re also going to end up paying taxes on the debt forgiveness as income. Not a good outcome.”


In addition to the above steps you might want to take before the year is over, here are some items that you can’t do anything to change, but would be wise to keep in mind for 2013 taxes:

1.       Deductibility of points
For new loans on home purchases for this year, points are deductible. This is true for any acquisition. However, for points on a refinance loan for anything other than improvements on the home, the points are deductible over the life of the loan. On 2013 sales of homes with a refinanced loan that has points, the unused portion of the points are deductible for this year’s taxes.

2.       Deductibility of PMI ending
The tax deduction for principal mortgage insurance (PMI) is set to expire at the end of this month, but Eisenberg does not recommend pre-paying, as the IRS may not look fondly on that.

3.      Exclusions on gains from sales
Home sales in 2013 qualify for an exclusion on the net sales gain (the selling price minus the purchase price plus any improvements) of up to $250,000 for an individual, $500,000 for a couple. The caveat: this only applies to a home that was used as a personal residence for two out of five years. If you’ve moved out of a personal residence and then moved back in, you have to live in it for five years before you can take this exclusion. Consult a tax accountant to see if you qualify for a partial exclusion.

4.      Home office deduction
Both homeowners and renters can take advantage of a simplified rule for the home office deduction. Under new rules for 2013, the formula is a $3 per square foot deduction, up to 500 square feet. The office has to be used consistently and regularly, though.

5.      Clean out and give away
Another thing that homeowners-—or anyone—-can do is go through their homes and get rid of extra possessions by making donations to charity. Taxpayers who itemize can include charitable deductions in their 2013 taxes. “Just make sure you’re donating it to an IRS-designated 501c3 organization,” Amin says.

For more information, go to


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 Selling Your Home Successfully without any “Surprises” During The Escrow With Pre-Listing Inspections!

Preparing a House For Sale By Being  Pro-Active On Inspections When Selling Your Home.

You have decided to sell your home and EVERYONE wants a “Smooth Sailing Escrow!” It is like music to our ears…and it can be done by being “Pro-Active” before you list your home. A good Listing Realtor will always encourage you to have a Physical Inspection and a Termite Inspection before you publicly list your home.  The main reason to do this is to find out if there are any major, or even minor problems with your home. This gives you the opportunity to “fool proof” your escrow by being pro-active on finding any problems with your home and have them corrected before marketing your home. The reason this is so important is that once a buyer has made an offer and your home is in “Escrow” the buyers will be directed by their agent to get a home inspection on your property. Find out what the problems are before you get to this point so to avoid having to go back to the negotiating table to work out a credit to the buyer or you have to make repairs that you did not anticipate. See Video for why a “Termite Inspection” is so crucial to have before you list your home.

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Fairbanks Ranch is a rarity, in that it is one of the nicest gated communities in the San Dieguito River Valley in Rancho Santa Fe. It is a gated community of exclusive estates and mansions. It is the only gated community where the gate guards and patrol all have guns and will use them. People buy in this development because of the park like grounds, the equestrian facility and the 9 hole putting green. A significant part of Fairbanks Ranch is centered around a lake, that is absolutely breathless.

A bit of history:  Once part of the historic Spanish Land Grant, the ranch was purchased by Douglas Fairbanks in the 1920’s. Here are the parallels with Del Mar, and all the actors who came down to our area for the summers to gamble at the Del Mar Race Track, frolic at the Del Mar Beach and stay with others who had homes on the sand in Del Mar.  Douglas Fairbanks and his wife Mary Pickford owned more than 3,000 acres of the area, which they called Rancho Zorro.

Today Fairbanks Ranch is comprised of two components, 618 residential lots, which have custom homes built by each individual lot owner. The rest is built by Fairbanks Ranch Country Club made up of 341 production homes.

I took a “semi” quick drive through Fairbanks today, got behind the gates to give you a sense of the splendor and specialness of this area. Please turn your speakers  up because I do talk about the area as I am driving and pass on facts here and there along the way.

And here is Part 2 of our driving tour through Fairbanks Ranch in Rancho Santa Fe:

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Home Sales Analysis in Whispering Palms for 2011 and YTD 2012 from Biszantz Connection


Home Sales Analysis for Whispering Palms for 2011 and YTD 2012


Whispering Palms is showing signs of life for a Real Estate Recovery in 2012 and 2013.

This Avenida Brisa Home is for Sale on the golf course between $1,075,000-$1,175,000.

Via De Las Palmas Home that sold 4/27/2012 for $713,000.

Avenida Feliz Home that sold 4/13/2012 for $690,000.

This Avenida Calma Home is in Escrow with a list price of $1.150mil

This Via Broma Home in Escrow with a list price close to $1.175mil

Since January, the Real Estate Market has made a dramatic turn and Whispering Palms in Rancho Santa Fe is an excellent “micro” example of the phenomenon going on. Speaking only regarding the detached housing market, currently two homes are in escrow and only two homes are on the market. For a neighborhood that has approximately 226 homes, we call that …a huge shortage of available homes for sale. In 2011 we had 7 homes that sold. That does not count what went on the market and did not sell. And last year the average square footage for all homes sold, on and off the golf course was $356 per square foot. This year we have had 2 homes year to date sell (but they were not on the golf course and needed some TLC) and we have two in Escrow that are great quality homes that also are not on the course. The two homes that sold created a year to date average of a sales price of $370 A square foot which is considerably higher than last year. How does this happen when so many golf course homes sold in 2011? Well the two homes this year that sold were smaller, not on the golf course, and both buyers plan to upgrade the homes which will be wonderful for our neighborhood. The two pending homes will bring down our running average of sales per square average, but both homes will close for well over $1mil in my estimation.
In conclusion, it looks like we are on track for sales this year. By end of the first half of the year we will have sold half of what sold last year in Whispering Palms. However, what is developing is a shortage of homes available for sale and the good news of that will drive up the market prices (law of supply and demand) and transition us from a buyers market to a sellers market. Since I specialize in listing, marketing and selling properties, that pleases me! Please look at my tab “Sales Gallery” to see how I market homes and position them to get the most showings through visual presentation and the highest price. It is all about first impressions!

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Shannon Biszantz

Shannon Biszantz

Shannon Biszantz reviews

CalBRE #01787015
16236 San Dieguito Road, Suite 4-12,
Rancho Santa Fe, CA 92067

Work Cell: 619-417-4655
Office: 858-755-0075

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